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Barcode quality is not static. Often I use the analogy that the world is made of rubber. Nothing stays the same. There are many steps in getting a barcode on a product package. Each step involves [...]

You have years, maybe decades of barcode experience. Maybe you have been printing barcodes on packaging for hundreds of customers. Or maybe you manage the barcodes for your brand, on dozens of [...]

The importance of barcode quality is not a rhetorical question. Barcode quality is very important. Barcodes are the connective tissue that holds supply chains together. Bad barcodes used to be [...]

Barcodes are so commonplace, it is easy to become complacent. A “no news is good news” attitude is a form of neglect that can lead to serious and expensive trouble. Unfortunate when it is so [...]

The tiny little town I live in is a crossroad with a gas station, a post office and a small diner which is a Saturday morning breakfast ritual for us and most of the town. Last spring an elderly [...]

The recent article about the longevity of barcodes triggered a range of responses. One comment referred to barcodes as the “weakest link” in the supply chain. There are many links in the supply [...]

This is not the first article we’ve published about barcode quality as risk management. But this one takes a different tack on the subject. Here we put a finer and sharper point on the issue. In [...]

Verifying a barcode may be more complicated than you think. It is more than a scanner. You don’t just get a verifier and press the button. It begins with getting the right verifier—they are not [...]

When barcodes scan incorrectly, or fail to scan altogether, it is always an unexpected event. It should not happen. There are five basic steps everyone can take to give a barcode every advantage [...]

The long term cost of small compromises in barcode quality can be huge. This can seem to be unimportant, but they grow into major factors that can lead to regret or even damage to a business. [...]