The Business Risk of Poor Barcode Quality

At last week’s GS1 Connect Conference in Las Vegas, GS1 was distributing a sheet showing the various levels of risk associated specifically with poor data quality in supply chain operations, in-store operations and sales, and e-commerce paths to purchase. Here is what they said: Data quality impacts the entire supply chain system Inaccurate transactional data…

QR Code Update

I love QR Code—probably not for the same reason you do. It is a rich resource for incredibly creative, incredibly terrible barcodes. In the barcode testing business, that translates into fun. Here is a small sampling of hundreds of breathtakingly bad QR Codes we have found in the past few months, with some help from…

Barcode Verification is Obsolete

Apologies for the hyperbolic title—I must have gotten caught up in all the election year sensationalism. However, this is a statement of belief we in the barcode quality community increasingly hear. It is driven by several factors but the availability of very aggressive scanners is the most often cited. “It stands to reason,” say the…

The Next Big Barcode Problem

Barcodes were invented to solve a problem—that is the bedrock of their existence. Kroger volunteered one of their stores for market research and in 1974 it all became history with the scanning of the first barcode in a retail store. From there, every evolutionary step in barcode technology has been to solve the next presenting…

How to Verify a Barcode

It may be more complicated than you would think to verify a barcode. You don’t just get a verifier and start pressing the button. In fact it begins with getting the right verifier—they are not all the same. To begin with, make sure you have an ISO compliant verifier. Surprising as it may seem, not…

Why is Barcode Verification Important?

Barcode performance is has improved in recent year for several reasons. Digital printing is one reason. Better scanners is another. Don’t these aggregate into making barcode verification unnecessary? We don’t think so and here’s why. While it may be true that digital printing and better scanners have improved barcode performance, barcode quality has also been…